The 22 immutable laws of branding
by Al Ries, Laura Ries
We hold the 2003 edition: ISBN 9781861976055.
Themes & subjects
Brand name productsProduct managementAdvertisingTrademarks
More by Al Ries
The 22 immutable laws of branding: frequently asked
What is The 22 immutable laws of branding about?
Our catalog files it under Brand name products, Product management, Advertising, Trademarks. These are subject headings from library cataloging, not a plot summary. No other book we hold carries the heading Product management.
What should I read if I liked The 22 immutable laws of branding?
Try The 22 immutable laws of marketing. The first is by the same author.